We’ve Partnered with Top-Rated Chefs and Caterers to Create…
An Easy-to-Follow 6-Week Roadmap to Launch an In-Demand Catering Business in The Philippines This 2024
This Works Even If You’re Working Full-Time and Have Zero Business Experience
If You Think It’s Time For You to Turn Your Passion, Recipes and Skills into an Additional Income Stream, This is For You…
Let me guess…
Andito ka sa page na ‘to because…
You want to earn an extra P30K to P100K per month this 2024 by following your passion…
You know catering is a profitable business and always in-demand in the Philippines…
You know it’s possible for you to make it happen if you get expert guidance and support…
Pero di mo alam paano mag-simula.
Naka-attend ka na ng MARAMING training and workshops about starting a food business.
But it mostly talks about cooking, prepping, presentation, baking, etc.
Ang #1 kulang is the business side of the food business.
If you think about it…
Nakakita ka na ba ng in-depth, step-by-step training on how to start a catering business from scratch?
Yung ibibigay na sa’yo lahat — including secrets, hacks, and insider tips nila?
Ang guess namin is “NO” — kasi we tried.
For the past 6 years, The Bailiwick Academy Team has tried to find chefs and instructors who can help YOU turn your passion into profit.
Pero never kaming nakakita ng…
1. Experienced and successful caterers/chefs earning 6-figures in their catering business
2. Willing mag train ng other passionate home cooks to become caterers
3. Willing to reveal the business side of the catering business (including costing, tax, accounting, client-getting, at iba pa.)
Humanap kami sa BUONG Pilipinas.
Naghanap pa nga kami sa ibang bansa.
Unfortunately, wala.
Well, until now…
Thanks to our network and connections, we did not only find one. We found three!
We’ve Partnered with Successful Chefs and Caterers to Create The First Ever Catering Business Class in the Philippines…
Beejay Tantoco runs his family catering business Tantoco’s Catering (established in 1994) where they close government accounts, serve celebrities, and entered popular food markets like Mercato and Bancheto.
Chef Kalel Chan is a corporate chef of Raintree Restaurants which operates 10 restaurants — Farmer’s table, Saboten, Cha Cha’s Boracay, The Coconut Club, Izakaya Sensu, My Country House, Jones All Day, and so much more.
Aileen Ferrer is a Bailiwicker who runs “Unwrapped – Flowers, Hampers and Events” — a flourishing floral and event styling company that works with corporate clients, weddings, and various events.
Michelle Lazaro is a Bailiwicker who runs Balai Calamba (catering business). She also owns two commercial kitchens strategically located in Las Piñas and Laguna.
Chef Him Uy de Baron is hailed as one of the biggest names in the culinary world, Chef Him runs various restaurants all over the Philippines and is one of the instructors inside The Bailiwick Academy since 2022.
This mystery chef has been in the food business for almost 20 years. His experience include working for Nestle as a Regional Chef Consultant, running a Catering Business since 2004 and started a new food business last 2022.
The Caterers and Chefs You’ll Meet Have Worked With Luxury Brands Like…
If you want to meet them, learn from them, and even get access to their hard-earned secrets, you will absolutely love this upcoming class…
Catering 101
By the Bailiwick Academy
The Safer, Smarter and Faster Way to Catering Success in the Philippines
Catering 101 is like a bootcamp for caterers, tailored for passionate home cooks like you.
You’ll learn how to make your brand stand out, implement savvy marketing techniques, and unique ways to make your menu unforgettable. Plus, smart pricing strategies, ensuring you’re not just serving great food but also making a healthy profit.
We’re here to guide you through handling challenging situations and demanding clients with grace. You’ll also discover how to leave a lasting impression – ensuring your customers are so delighted they can’t wait to come back.
‘Catering 101’ is packed with insider secrets and hacks from some of the best caterers and chefs in the Philippines.
When we’re done, you’ll have the confidence to cater high-profile events, manage a top-notch team, and the business acumen to grow your brand.
Here’s What’s Inside Catering 101
Week #1: Laying the Foundations For a Successful Catering Success
You’ll discover the basics of getting started, identifying opportunities, understanding the multifaceted role of a caterer, initial capital requirements, and assembling a strong team.
You’ll get an insider’s look into the catering industry — receiving practical advice and personal insights from experienced caterers to increase your chances for success in your catering venture.
Get a clear understanding of the opportunities in the catering industry, especially tailored to the Philippine market…
Find practical tips on what it takes to start a catering business, including capital needs and logistics, directly from an industry expert…
Understand the diverse roles you’ll play – from chef and event planner to marketing manager and business strategist…
Receive a comprehensive breakdown of initial capital requirements, helping you plan your budget effectively from kitchen setup to staff salaries…
How to build a strong team with roles like event managers, chefs, and wait staff, crucial for a well-run catering operation…
Real-world insights from successful chefs and caterers on how to plan, launch, and grow a catering business in the Philippines (with real scenarios and practical examples)…
Gain insights on balancing the passion for food with the acumen needed for running a successful business…
Week #2: Crafting a Unique Brand that Makes Sales and Marketing Simple
Week #2 dives deep into the essentials of branding, positioning, sales, and marketing in the catering industry.
You’ll learn about competition benchmarking, test and launching strategies, and creating impactful marketing plans. This week is crucial for understanding how to differentiate your catering business and make a mark in a competitive industry.
Understand the diverse catering types like corporate and social, and how to cater to their unique needs…
How to evaluate your competition to refine your business strategy and identify your unique selling points…
Gain insights from real-life examples on how to position your catering brand for maximum impact…
How to create compelling sales pitches and engage potential clients successfully…
How to create a marketing plan and schedule that targets your ideal customer base effectively…
Detailed steps to testing your business concepts in real-world scenarios before a full-scale launch…
The importance of maintaining good relationships in corporate catering and how it leads to repeat business…
Week #3: Create Irresistible Menus and Aesthetically-Pleasing Meals Like a Catering Pro
Week #3 focuses on the art and science of menu planning in the catering business. You’ll explore different menu types, delve into recipe selection, and understand the nuances of catering food.
You’ll also learn the importance of menu adaptability for off-site catering, food presentation techniques, and the critical role of food safety. Plus, the importance of managing supplies and choosing the right suppliers — both essential for a successful catering operation. Gain insights into various menu styles, from seated plated to cocktail pass around, and learn how to choose the best fit for different events…
How to select recipes that are not only delicious but also practical for catering scenarios…
Understand the unique challenges of catering food, including mobility, logistics, and maintaining quality…
Acquire skills in food presentation and setup to enhance the dining experience at events…
Food Safety Essentials to ensure the quality of your food and wellbeing of your guests…
How to manage supplies effectively and build strong relationships with the best suppliers…
Receive practical advice on setting up an efficient off-site kitchen, crucial for catering flexibility…
Week #4: Costing and Pricing Best Practices to Maximize Profits
In Week #4, you’ll discover the critical aspects of costing and pricing in the catering business. You’ll learn how to cost recipes accurately, understand the various other costs involved in catering, and master the art of pricing your services profitably.
This week is vital for ensuring your catering business is not only serving delectable meals but also financially sustainable.
How to accurately cost recipes and understand the financial implications of menu choices…
Effective pricing strategies that reflect the value of your services while remaining competitive…
Get a clear understanding of overhead costs in catering, including kitchen setup, equipment, and staffing…
How to design menus that are not only appealing to clients but also profitable for your business…
Essential skills in financial management, crucial for the long-term success of your catering venture…
Find out how to balance cost-effectiveness with high-quality service and food offerings…
Best practices to adapt your pricing strategies to market dynamics and customer expectations…
Week #5: Master the Essentials of Booking, Service, and Crisis Management
Week #5 is centered around the practical aspects of booking and managing catering events. This week guides you through the process of creating a Banquet Event Order (BEO), setting standards for service, managing crises, and handling difficult clients.
This week is also about the importance of gathering feedback, effectively following up with clients, and leveraging your successful events for marketing purposes. It covers best practices for using client events in your marketing, including obtaining consent for social media and other promotional uses. This week is essential for building a lasting reputation and securing repeat business.
You’ll learn what customers expect from a professional caterer and create a culture of exceptional service in the catering industry. This week is crucial for understanding the operational side of catering and ensuring client satisfaction.
The comprehensive process of booking an event, ensuring no detail is overlooked…
Master the creation of a BEO, a critical tool for outlining event details and expectations…
Discover strategies to create a culture of top-tier service in your catering team…
Gain skills in handling unexpected situations and crises professionally…
Learn techniques for dealing with difficult clients and maintaining positive relationships…
Discover strategies for following up with clients to ensure satisfaction and encourage repeat business…
Insights on how to use successful events as marketing tools while respecting client privacy…
Week #6: The Essentials of Table Styling for Every Occasion
In Week #6, you will learn the fundamentals of table setup so you can infuse each event with a sense of elegance and sophistication…
This week is designed to ensure your catering setups are talked about long after the event, highlighting her flair for creating atmospheres that are both elegant and inviting…
Learn the art of setting up exquisite buffet and dining tables, perfect for weddings and children’s parties, to captivate your guests at first glance…
How to choose the ideal serving and dinnerware, from elegant chafing dishes to delicate dessert spoons, ensuring every piece enhances the dining experience…
Discover creative and practical flower care and arrangement tips to transform ordinary tables into visually stunning displays, making every event memorable…
Gain insights into customizing your table setups to suit different themes, whether it’s a sophisticated wedding or a fun-filled children’s party…
Receive step-by-step instructions on arranging buffet and dining settings, empowering you to execute flawless table presentations with confidence and ease…
Catering 101 is The Most Affordable and Low-Risk Path to Catering Success in the Philippines…
You already know a catering business (if done right) can add an extra P50K to P100K per month to your income. That’s an additional P600,000 in your bank account after one year.
But the only way to reach that level is to follow one of three paths:
Path #1: Do-it-yourself with trial and error…
Going the DIY route in catering can seem cost-effective at first, but the hidden costs of trial and error add up quickly. From wasted ingredients to lost business opportunities due to inexperience, you could spend far more than P100,000 without the promise of professional growth.
Path #2: Enroll in a 6-month culinary school…
Culinary schools offer comprehensive training, but they often come with a hefty price tag, often exceeding P100,000, and require a six-month commitment. At the end of your training, you only get a diploma and no real-world experience.
Path #3: Work under a catering business…
Gaining experience under an established catering business is invaluable, but it often means working for minimal pay, sometimes even for free.
That’s why we created a new path…
Path #4: Join Catering 101
“Catering 101” offers structured, expert-led training — significantly reducing your risk and accelerating your success.
“Catering 101” delivers focused, practical knowledge tailored for the catering business in a fraction of the time. It’s an investment in specialized education that respects both your budget and your time.
“Catering 101” condenses everything you need to start a catering business into a six-week program.
This path allows you to rapidly gain practical skills and industry insights, fast-tracking your journey to owning a profitable catering business.
The best part?
You don’t have to spend P100,000 to get tailored, expert-led training…
You don’t have to spend P75,000 either.
You can join this program for only P50,000.
When you think about it…
This P50,000 is a small investment compared to the potential earnings you’ll make in 3 months, 6 months, and especially 12 months from now.
If this P50,000 investment can turn you into a 6-figure food business owner in the future, would you take the leap?
I think you already know the answer to this question. 
But to make this deal a no-brainer…
You’ll Get Instant Access to Three (3) Bonuses that Can Make Catering Easier For You in 2024
Bonus #1: Get One Free Cooking Class (Worth P4,500) from Chef Him
You can create delicious and expensive looking dishes almost effortlessly…
Chef Him is one of the instructors inside Catering 101. As a “thank you” for joining the 6-week program, you’ll get access to one of his programs.
Chef Him is not just an award-winning chef. He’s also a magician in the kitchen. He whips us dishes that are not only restaurant quality but easy to make as well.
Since most of his recipes look “exotic,” you will immediately standout if you have one of his recipes in your menu items.
Bonus #2: List of Best-Selling Menu Items for Social Gatherings
Imagine successful caterers showing you best-selling menu items nila…Ipapakita sa’yo ano yung hinahanap na food kapag birthdays, kasal, at iba pang social gatherings.Di ko na magsisimula from scratch.Alam mo na kaagad anong itsura ng menu items mo. Most importantly, magugustuhan kaagad ng potential clients ang food variants and menu items mo. Yan ang one of the bonuses when you join Catering 101. You’ll discover the best-selling menu items ng caterers in the Philippines. We’re doing this so you can fast-track your success and make 2024 your most profitable year yet.
Bonus #3: List of Best-Selling Menu Items for Corporate Events
Want to know what menu items corporate clients look for? In the past, you’d have to close 2-3 corporate client first before mo malaman kung ano gusto nila. O di kaya kailangan mong makipag usap sa isang experienced caterer for that information.Pero ngayon? You’ll know what corporate clients want to see in a catering business’ menu items inside Catering 101.Iba kasi ang needs ng corporate events compared to social gatherings. Most times plated. Unlike social gatherings na almost always buffet. Kaya dapat meron kang menu items specifically created for them. If you want to know what those menu items look like, join Catering 101.
You’ll Get an Exclusive 20% Discount For Reserving Your Spot Right Now
For a limited time, you can join this one-of-a-kind program for only P40,000 (and save P10,000).
Unlike other classes and programs, we emphasize NETWORKING and COLLABORATION in Catering 101.
Aside from the in-depth, expert-led training you’ll receive…
You’ll also meet successful and respected Filipino caterers and chefs.
Everything they’ll teach you came from DECADES of hard work, dedication, and consistency.
➡️ You’ll know how the best of the best got started in their catering journey…➡️ You’ll discover how small catering businesses can grow fast with the right branding and marketing…➡️ The exact menu items you can borrow from them to start your very own catering business…➡️ The right way to maximize profits and minimizing costs (without sacrificing service quality)…➡️ How to charge premium for your catering services AND get more clients at the same time…➡️ Crucial mistakes you must avoid when you’re starting to fast-track your success…
Of course, that’s just the start.
But what you must really look forward to is this:
In this class, you’ll meet Filipinos who will someday become SUCCESSFUL CATERERS.
In fact, you can be one of them.
Over 50 Filipinos Have Already Decided to Launch a Thriving Catering Business in 2024 — Will You Join Them?
As of right now, already 50+ Filipinos have joined Catering 101.
Some of them are home cooks.
Some of them already have food businesses.
A few have started a catering business already.
But all of them, including YOU, have one thing in common:
You want to turn your passion into profit.
In the end, that’s the #1 mission of Catering 101.
We want you to LOVE what you’re doing, get PAID WELL doing it, and see you HAPPY growing your food business.
If you want to start a catering business that fuels your passion and financially rewards you, click the button below and see you inside Catering 101.